With over 17 years of leadership experience in the managed services (MSP) industry, Dori Spade has built a reputation for driving growth, enhancing profitability, and building high-performing teams. She has held senior roles in service delivery and general management with MSPs ranging from $8 million to over $100 million in revenue, where her efforts have resulted in exceptional growth, client retention and scalable success.
As the founder of Call to Action LLC, Dori partners with MSP leaders to achieve their growth goals and navigate complex transitions such as mergers and acquisitions. Her expertise spans from crafting strategies that drive revenue growth to managing the operational and cultural challenges of M&A integration. Drawing on her experience leading the integration of technical teams during two acquisitions, Dori knows how to build unified teams, reduce client and staff attrition, and protect the ROI during acquisition transitions.
Before entering the managed services industry, Dori spent a decade as a sales leader at a Fortune 500 company, achieving over $5 million in annual sales revenues. Following the successful exit of her MSP in 2023, she now uses her dual expertise in sales and operations to help businesses bridge strategy and execution, solving challenges at every stage of their growth journey.
A proud U.S. Army veteran, Dori’s core values of resilience and integrity underpin her professional and personal endeavors. She remains committed to supporting military members and their families as an active member of the USO advisory board.
From driving growth to managing seamless transitions, Dori and her team are your partners in achieving scalable success.