Tim Conkle, CEO of The 20, reveals how they’ve built a different kind of MSP platform – one focused on standardization and growth before acquisition. In this candid conversation, Tim shares:
- Why MSPs waste time obsessing over tools instead of growth
- How The 20 achieves 10%+ organic growth through proven sales systems
- Real numbers: $7,500 average MRR per client, 30-60% close rates
- Why standardization before acquisition leads to <5% client attrition
- The truth about funding MSP growth through commercial banking
- How small MSPs can access enterprise-grade resources through platforms
From Google Ads strategy to help desk operations, Tim breaks down the actual mechanics of building a scalable MSP platform. Whether you’re considering joining a platform or building your own, this conversation offers a blueprint for thinking differently about MSP growth.
